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“WHEN IS THE RIGHT TIME FOR PR?”

We hear this all the time from early-stage startups. You want to raise your profile, attract investors and win early customers - but getting noticed can be tough. That’s where we come in.

At Harpswood, we work with ambitious early-stage companies with exciting missions. Our team of ex-journalists and PR experts know how to tell stories that cut through - and we focus on what matters most, from supporting your first funding round to building credibility in your market.


Startups need PR that’s focused, flexible and impactful.

That’s why we offer a sliding scale of services, tailored to your stage, goals and budget.


Get in touch

OUR PR SERVICES
FOR EARLY-STAGE STARTUPS

  • We help you define what makes your business different, and why it matters. We know how to craft clear, compelling narratives that resonate with media, investors and customers.

  • Announcing a fundraise or launching a product? We’ll uncover the sharpest angles, craft a compelling release, and pitch it to the right journalists. We know how to turn early-stage stories into headlines - getting your story seen where it matters.

  • ‘Newsjacking’ can be a powerful way to get your voice into topical conversations. We monitor the news agenda and act fast to engage with the right stories, at the right time. We agree your positions in advance, establishing your spokespeople as relevant, trusted voices on leading topical stories.

  • We know how important a strong founder profile can be when speaking to investors and establishing your space as a new player in a competitive industry. We’ll help you to craft a compelling story about the leaders in your business, then secure targeted media opportunities to increase credibility.

  • We can help you to map your competitors’ share of voice, identifying successful messages or white space to inform your PR and marketing strategy.

SEE HOW WE’VE HELPED THESE STARTUPS GET INTO THE PRESS

Selected work

UNDO

WINNING A $5M XPRIZE

DEEP MEDICAL

CUTTING WAITING LISTS WITH AI

NEW AUTOMOTIVE

OWNING THE EV DEBATE

WE ALSO OFFER A RANGE OF WORKSHOPS & PR PROJECTS

  • LEARN DIY PR FOR STARTUPS

    An interactive session to equip you with the tools and key tactics to kickstart your PR.

  • SHOUT ABOUT SERIES A

    We craft the story and imagery to make your raise resonate - then target the right media for coverage.

  • PARTNER WITH A GOLIATH

    Learn how to maximise PR with bigger partners without being overshadowed.

  • ELEVATE YOUR FOUNDERS

    We’ll unearth your most compelling founder angles and create strong profile stories for the media.

  • MEDIA TRAINING INTRO

    An interactive session to help your spokespeople communicate effectively in interviews.

  • SPOTLIGHT ON SEED ROUND

    Seed rounds are smaller, so the story must work harder. We shape a narrative that will hook journalists in.